Direct from day one
No account managers. No unnecessary handoffs. Just direct collaboration with the person designing your product.
FOUNDER-LED · SENIOR BY DESIGNThe designpartnerfounders wish they had in-house.
EXPERIENCE BEHIND REDBLU
Seven years of product design. Available from next week.
We’re a founder-led product design studio bringing senior thinking and hands-on design to ambitious founders, from first ideas to final details.
Work with RedBluSELECTED WORK 
Good design speaks
The details say more.
A selection of digital products shaped through thoughtful UX, meticulous visual design, and a genuine understanding of the people using them.
SEVEN YEARS · STILL HANDS-ON
Personal involvement.
Work directly with an experienced designer who cares about
your product as much as you do.
More than beautiful screens
We turn complex ideas into simple, thoughtful digital experiences that are easy to understand and enjoyable to use.
Personally invested
We take the time to understand your product and give every detail the attention it deserves.
HOW WE WORK
Close collaboration
Clear process.
We help founders shape, improve, and grow digital products through thoughtful UX, polished UI, and hands-on product design.
Understand First
We start by learning what you’re building, who it’s for, and where design can make the biggest difference.
Design Together
We shape the direction, design the experience, and refine it closely with you.
Deliver Clearly
You get polished final designs, organized files, and a clear handoff ready for development.
ABOUT REDBLU.
small studio /
senior experience.
REDBLU. is an independent product design studio founded by Jagdev Soni, a product designer with 7 years of experience across fintech, consumer tech, and digital products.
His experience includes working with
across senior and lead product design roles.
Today, Jagdev works directly with founders to shape, design, and refine digital products from early ideas to final execution.
Jagdev Soni
Founder, REDBLU
LET’S TALK